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Learn more about how we can boost the online presence of your private practice and get more patients walking in your door.

Packages

About Us

We are a digital marketing agency that specializes in partnering with private practice owners in different specialized fields of medicine. After working on thousands of SEO and Google Ads Campaigns in this niche, we have a vast data set that we can draw upon to optimize campaign results quickly for our clients. Please view our portfolio section below, which features our client case studies and showcases some of the results we have been able to achieve through our services.

Case Studies

Here are just a few examples of practices that we have helped boost with our services!

Beltway Ortho

Our goal for this campaign was to increase the overall number of conversions, while decreasing the cost per conversion.

We utilized negative keywords in our Ads Campaign for this client, which eliminated a lot of the irrelevant search queries which were wasting Ad Spend. We ensured that the client was only appearing for relevant search results, in front of people who were actually in need of Orthodontal services.

Urgent Family Dentistry

In this instance, we took on an existing campaign that the client was struggling with, and we were able to drastically improve their results. Our goal was to increase the number of clicks and conversions that the client was getting, while reducing their overall cost per click. The performance screenshots below demonstrate our results.

Pittst Dental Centre

The PPC campaign objective was to increase the number of conversions. The client was getting zero leads from their current campaign, and they were willing to increase budget in order to get some actual conversions and patients coming.

To manage the PPC campaign for this dental practice effectively, strategy undertook

A comprehensive review of the PPC campaign including running reports followed by performance analysis
Daily monitoring and PPC optimization
Various bidding options tested on some campaigns
New campaigns created and new products added
New ad copies added and existing ads improved
New destination URL’s tested

Our Approach

We have a proven 4-step process for growing your practice to new heights.

Strategy

Our initial strategy call will allow us to gain specific insight into your company, including the number of patients you are currently seeing, the number of patients you are hoping to book per month, and the different procedures that you offer. We will assess what your current online presence looks like, and we will start planning a roadmap for you based on your specific goals.

Implementation

After we have gathered all of the information that we need, we can start to implement a Google Ads and SEO strategy that is tailored to your specific needs. One of the ways that we do this is by building out a long tail keyword campaign that lists out all of the specific procedures that you offer at your practice.

Conversion Rate Optimization

Before the ad campaign is actually launched, we will analyze your website, and look for areas where we can improve the user experience. This is a crucial step in the process, because the foundation of any digital marketing campaign is the experience that the end user has on your website once they visit you.

Tracking and Reporting

You will be assigned a full time account manager, who will be responsible for tracking the performance of your account on a daily basis and making adjustments to your campaign in order to improve performance over time. Your account manager will also be responsible for preparing performance reports for you every week, so that you can easily see the progress of your campaign over time.